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Social Media Tip - Don't Be An Idiot

A coaching client of mine, Dan Keller, a Seattle area mortgage banker asked Professional One, Tech Savvy Agent and myself the other day for our best social media tip. Dan specifically wanted to know our DON'T for a real estate agent in social media.

My answer was brief and to the point.

"Don't be an idiot."

I can't take credit for this genius answer. I swiped it from The Office.

What is your 1 Social Media Don't Tip For Real Estate Agents? Leave me a comment below.

Storytelling To Help Your Real Estate Clients - Productivity Nugget #106

"Storytelling is the most powerful way to put ideas into the world today." - Robert McAfee Brown

In this real estate training video, I talk about the importance of Storytelling.

In presentations or in objection handling, you could try to present facts and figures or combat their question with market stats, but what I have found is that a is more powerful. And doesn't have to only be in person. You could do this via .

blogging is a great opportunity to share a story about your activity as a real estate agent working for a seller, buyer or being involved in your community.

When I'm talking about storytelling in real estate, I don't mean telling fictional stories. I mean sharing about a past homeseller you worked with that decided to stage their home after no offers. Or about a homeseller that priced their home at the right price to start off with versus reducing the price later. You can blend your 10/20 Rule, stats and the experience of real homeseller into your story.

You can do the same for a home buyer. Share your personal experience, the experience of another homebuyer, so the homebuyer you are working with, has a frame of reference to work from. Allow them to become the character in the story.

Don't have any experiences for storytelling?

I'm sure you do, but if you are struggling to think of some, ask real estate agents on facebook or in your own office. When I'm doing a and we are talking about storytelling I ask the real estate agents in the session to share stories and you would be amazed at how many real estate agents have present, relevant stories to that you can borrow.

Remember, facts and figures and market stats are good to someone justify a decision, but humans are emotional creatures.

Do you have a story to share with your homeseller or homebuyer that they could relate to?

 

The Morning After RE BarCamp Seattle

So I headed out for breakfast at the 5 Spot in Queen Anne, Seattle with Dale Chumbley, Katherine Cannon, John Payson, Sarah Payson and Jeff Bernheisel this morning after an awesome day at Re BarCamp Seattle #rebcsea We started talking about eyeballs. You know, as a term to mean the number of  people looking at your website, fanpage, etc. We were talking about Dale Chumbley's facebook fanpage, a real estate agent in Vancouver, WA., that has over 8,000 fans. We were saying 8,000 eyeballs are on it and I noticed that actually, it meant that there was 16,000 eyeballs on the facebook fanpage, UNLESS the people were all pirates.

Thus, this video captured by Jeff Berhenisial and joke I made. Jeff posted to his website and youtube.

7 Ways A Productivity Junkie Can Relax

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Puget Sound SunsetBeing a is about doing the important and essential, not just being busy and stressed. A Productivity Junkie can't operate at a high level if they are not taking time to reflect, and recharge.

“Your mind will answer most questions if you learn to relax and wait for the answer.” - William S. Burroughs

7 Ways to Relax

1. Read a book -

Not a blog. Read a good ol' fashion book. I guess a Kindle is ok, but to me there is something about a real book. Reading blogs leads to checking your facebook and email. Which leads to getting on twitter. To truly relax get offline and read a book.

2. Have a cup of coffee or a tea -

You might think that having should not go on the recommendation list for relaxing. You could be right. What I'm suggesting is be with that cup of coffee or . Hot liquids could be relaxing and soothing to the body and soul. Really taste the beverage, feel the way it warms your mouth, your throat and stomach as you drink it. Enjoy the flavor. Do nothing else but be with your cup of coffee or tea.

3. Sleep in -

Have kids or pets that won't allow that to happen? I hear ya. Luckily, I have a French Bulldog that will sleep in until 2 PM if I let her. See if you your spouse, significant other or someone else can help you out one morning of watching the kids or pets while you sleep in. The fact of knowing you will get to sleep in will help you sleep better and have a peaceful rest that night. A reason we don't sleep well at night is we know how busy, hectic and stressful the next morning and day is going to be.

4. Laugh -

Have brunch or lunch with friends and enjoy their company. Listen to and share stories from the stressful week. Don't bitch and moan about things. Have a light-hearted outlook on things. Know that the week is over that's in the past and be able to look back on things on laugh.

5. Take a hot shower, bath or hit up hottub

Again, like the hot coffee or tea, the suggestion of heat. Heat can have a very soothing, relaxing effect on the body and mind. The key to this is also be present in the moment. You could also add some candles or aromatherapy oils to add to the experience.

6. Listen to some music

"One good thing about music, when it hits you, you feel no pain." - Bob Marley

When I need to unwind, decompress and just let go, I put on some . That type of music relaxes me. It might be different for you. Maybe its classical, country or even hip hop. What I know is that music has the the ability to move our soul. So find the kind of music that moves your soul to find peace.

7. Lay in the sun -

I observe my French Bulldog laying in spots on the floor where the sun is shining, so I know this one works. She always looks so content, peaceful and relaxed. I know finding the sun is not the easiest thing to do if you live in the Pacific Northwest like myself. Its hard to find the sun on most days. But when you can, enjoy the sun washing over your face and brightness shining through your eyelids. Be present and in the moment.

What things would you add to this list?

Two Simple Questions To Avoid Feature Creep In Your Business, Life, And Website

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I made a few changes to PJ's tonight.

“The happiness of too many days is often destroyed by trying to accomplish too much in one day. We would do well to follow a common rule for our daily lives - DO LESS, AND DO IT BETTER.” Dale E. Turner

I'm trying to make it easier for my coaching clients to schedule their coaching conversations. So, what I wanted to do was add an icon to the site that would always be there with a link to my calendar system I use (timedriver).

This meant adding another widget to my sidebar.

If you have been a Productivity Junkie for awhile, you have seen me adding more and more things to the sidebar over time. As of this morning I had 11 sidebar widgets. So that meant if I added another it would be a full dozen!

I was hating it.

That's too much! I'm a big believer in minimalism. I like minimalism for the aesthetic and also the feeling. Doesn't a less cluttered room feel more relaxing to you? Doesn't a less cluttered work space make you more productive, focused? Doesn't a less cluttered website make it easier to find what you want?

I was starting to get feature creep on PJ's.

Feature creep is the proliferation of features in a product such as computer software.[1] Extra features go beyond the basic function of the product and so can result in baroque over-complication, or "featuritis", rather than simple, elegant design. - Via Wikipedia

This put me at a dilemma. I was becoming what I disliked. So, what was I to do? Well, I asked myself these two simple questions and you can ask yourself also to avoid feature creep in your business, life and website.

1. Is what I want to do/add essential?

2. What can I eliminate in order to do/add?

So, for the first question I answered yes. Yes, it was essential that I add this feature to my website. It would make life easier for my real estate coaching clients. It would make life easier for me. I would save time not having to write and send an email each month with the updated coaching schedule. My coaching clients would save time not having to search in their email every time they wanted to schedule a coaching conversation.

The next question, I decided that I could eliminate two features. In fact, I'm making that my rule. Here it is on twitter.

Picture 1The problem with feature creep in our business, life and websites is that it distracts us. It distracts us from what is important. It distracts from priorities. It distracts from what is enjoyable.

Feature creep in our business shows up with taking on a new project, another meeting, adding another system. We makes things complicated, making it difficult to focus.

Look at the next project you are contemplating. Ask yourself the two simple questions.

Feature creep in our life shows up by buying to many gadgets, having to much stuff, living excess.

Look at the next toy you want to purchase. Ask yourself the two simple questions.

Feature creep shows up in our life by adding widgets, features and buttons that distract.

Look at your website. Ask yourself about every feature or widget you have, is it essential. Would a buyer or seller visiting my website miss this?

Do you miss the two widgets I removed?

Sunday Jam - Hey Julie By Fountains Of Wayne

A reminder to do what you love, and more importantly be sure you have someone to love.

Working all day for a mean little man With a clip-on tie and a rub-on tan He's got me running 'round the office like a dog around a track But when I get home, You're always there to rub my back

Hey Julie, Look what they're doing to me Trying to trip me up Trying to wear me down Julie, I swear, it's so hard to bear it And I'd never make it through without you around

Hours on the phone making pointless calls I got a desk full of papers that means nothing at all Sometimes I catch myself staring into space Counting down the hours 'til I get to see your face

Hey Julie, Look what they're doing to me Trying to trip me up Trying to wear me down Julie, I swear, it's so hard to bear it And I'd never make it through with out you around No, I'd never make it through with out you around

How did it come to be That you and I must be Far away from each other every day? Why must I spend my time Filling up my mind With facts and figures that never add up anyway? They never add up anyway

Working all day for a mean little guy With a bad toupee and a soup-stained tie He's got me running 'round the office Like a gerbil on a wheel He can tell me what to do But he can't tell me what to feel

Hey Julie, Look what they're doing to me Trying to trip me up Trying to wear me down Julie, I swear, it's so hard to bear it And I'd never make it through with out you around

Sunday Jam – Better Than by John Butler Trio

Sunday Jam – Drive By Incubus

Don't Only Focus On The Tangible

"Not everything that can be counted counts, and not everything that counts can be counted." -

My is more than tracking numbers and using reports.

You can't track, count and measure everything. Can you track laughter, happiness, friends, memories, or love on a spreadsheet?

What you focus on matters? Could you tell me three good things that happened last month? I bet you could tell me three things that need improved. What you focus on you get. What are you focused on? How did you determine what to focus on?

What do you want? Focus on that, not what you don't have or don't want.

From the book, Influencer, I learned the concept Positive and Experience. This book has influenced my coaching greatly. Pun intended.

"Positive deviance" is diving into the center of what you want to change, then discover and study settings where the targeted problem should exist but doesn't. Third, identify the unique behaviors of the group that succeeds. "Positive deviance" is focused on what behaviors work.

Do you practice "positive deviance"?

"Vicarious experience" is the experience gained from watching someone else's experience. Have you ever been shot? Why are you afraid of being shot then? When exposed to other people who are demonstrating a vital behavior, the subject will learn from the watching the successes and failures of the person they are observing. Therapists usually use "vicarious experience" to help cure phobias. Someone that is afraid of snakes will watch another person handling a snake.

How are you providing a "vicarious experience" for yourself? For your buyers, sellers? "Actual experience" is exactly what it sounds like. I feel that too many people try to learn and teach from "actual experience" and not "vicarious experience". That's like coaching a person with a snake phobia by saying, "No, go ahead and touch the snake, trust me. Trust me. Trust me."

I want to focus my time studying positive deviance with the top so that I can bring that understand to my coaching clients. I want to focus my time on uplifting and edifying the agents practicing "positive deviance". I want to focus my time inviting agents to join me in my coaching programs to have a "vicarious experience" of business development, presentations and coaching sessions.

What do you want?

Wisdom from a 17 year old

Always questions about this and that, what to do who to trust? whats worth doing and whats not? why do something if everyone is gone eventually? why the chance of life? what do we do with it? why does it matter who we become and who are right now? is it a game you can’t win, a race you can’t finish? why make love, and life, and friendships so hard? thetruth is the harder things are the more you appreciate them when you get. now some may make it there to the end of the race or game, but you’ll find me on level 3 or the pit stop drinking a beer, because its not whose the best at the game or the race its whose the best at enjoying it. – Chris Persinger

Today I celebrate the life of my nephew Christopher. He was killed in a car accident two years ago today. We created some great memories, wakeboarding, playing guitar, playing basketball, paint balling, and the last day I saw him…our Thanksgiving family football game.

His memory reminds me to live, love and enjoy. Life is short.

What Efficiency Expert Came Up With That One?

“Business”, broadly speaking, has taught us to spend the minimum amount of time with customers needed to make the sale or resolve the problem, so that we can get on to the next customer. What efficiency expert came up with that one? – Susan Scott -author Fierce Leadership

I notice people and businesses seem to like to do things that are efficient but sure as hell ain’t effective.

Eliminate Before You Delegate - Becoming More Productive

One does not accumulate but eliminate. It is not daily increase but daily decrease. The height of cultivation always runs to simplicity” -Bruce Lee

Look at your business. Look at your life. What can you eliminate? What do you not need? What do you not need to do? What do you not need to have?

We spend our days being so busy, running around doing many tasks, consuming time, consuming and collecting products. This leads to burnout and overwhelm.

Gary Keller writes in the Millionaire Real Estate Agent book,

"The truth is that all plans must be reduced to simplicity in order for us to be able to implement them,. No one can live or operate in complexity for very long-lasting success always lies in our ability to reduce things to their simpliest level. (page 26)

Be Water

Bruce Lee’s legendary words- “Be Water”

Gary Keller in his legendary book, The Millionaire Real Estate Agent: It’s Not About the Money…It’s About Being the Best You Can Be!, writes about the importance of scripts and dialogues in the Economic Model for a real estate agent.

Converting leads to appointments and converting appointments to listings are huge drivers of your economic success. They are both accomplished by a skilled presentation with a firm grasp of scripts and dialogues. If you can’t make a convincing presentation, deliver purposeful scripts or engage in effective dialogue, you won’t be very successful, no matter how many leads you may have.” (page 132)

When you have become a master of conversations, like Bruce Lee has become a master of martial arts, you are like water. You can flow or you can crash. You will be powerful and smooth at the same time.

Be water my friend.

Limiting Beliefs, Doubts and Fears But Don't Stop Dreaming

 

“You got a dream…you got to protect it. People can’t do something themselves, they want to tell you, you can’t do it.”

This market is tough. This economy is tough. As a real estate agent you are dealing with sellers that can’t afford their monthly payments, have lost their equity, or being foreclosed on. Its hard to stay positive and upbeat.

I know how tough it is to be a real estate agent today. I am hearing stories of real estate agents cars being repossessed, homes being foreclosed on, losing their business….the list goes on and on.

There are going to be sad stories all around. Guess what? There are going to be great, positive stories also. Be selective about your environment. Be selective with your hearing. Be selective about the people you associate with. Protect your dreams.

Choices vs. Abilities

“It is our choices…that show what we truly are, far more than our abilities.” -J.K. Rowling

It does not take much to learn a script, pick up a phone and call someone to see if they want to buy or sell a home. Virtually everyone has the ability to do these things.

It does not take much to commit to a project, on the essential and eliminate distractions. Virtually everyone has the ability to do these things.

It does not take much to love your significant other, to be committed to your relationship and to not betray their trust by lying or cheating. Everyone has the ability to do these things.

It does not take much to save some money, to not buy that gadget you can't afford and to live within your means. Everyone has the ability to do these things.

Very few make the choice to actually do it though. You are the only one that can decide your choices.

Will you make the choice to commit to building the business you desire and living the life you deserve?