If you are going to do something, you might as well make it memorable. With so much noise in the world today, so many ideas about creating content and marketing for you business... what it ultimately comes down to is how passionate are you about what you are doing and how you are doing it?
Does that passion come through?
Are you simply counting your marketing "touches" or are you leaving an impression on people?
Are you reaching out or making an impact?
Check out this young man giving a speech to incoming freshman that is short... powerful and memorable!
A second point...
This Information Age we live in is tricky...
It's easy to think bad things are always happening...
- To feel like violence is up
- Or crime is up
- Or the world is chaos
... because it's so easy to see all these things. Online, 24 hour news channels, etc.
But reality, you get what you focus on.
There are amazing videos like this online that you wouldn't have been able to see 5 or 10 years ago.
You get what you focus on...
What are you focused on?